CHALLENGE

Sterling High School in Sterling, Colorado sought to enhance fundraising and more strongly brand its sports teams in the community. They wanted to emulate the success they’ve had with their baseball team statewide over the years, and custom spirit sheets (a.k.a. removable branded sticker sheets) were chosen to fit the bill. They used them for the first time starting March 2017.

SOLUTION – CUSTOM SPIRIT SHEETS

The customized spirit sheets promoted the Sterling Tigers baseball team, and then some. Notes Athletic Director and baseball team Head Coach Jeff Squier, “We achieved our fundraising objective with the spirit sheets. I think if I used this as our main fundraiser, it would be a big-time success. This happened to be our second fundraiser for kids who didn’t meet their goal with our other fundraiser. The quality of the product is great. There was a lot of positive feedback about the quality of the color and the number of different things you can put the stickers on.” Jeff adds, “As athletic director and head baseball coach as well as the husband to a college volleyball coach, I will continue to use the spirit sheets. I'd like to expand this to our other programs in the school and help us get our schedules out on the windows/doors of our community.”

OUTCOMES

Jeff says he believes that continuing the spirit sheet program in Sterling will lead to growing expectations in the community each year. “If we can build that relationship with them, the people of Sterling will want to see them right away,” as the season approaches.

Jeff emphasizes that ultimately the spirit sheets can become a mainstay of Sterling high school sports, and establish a firm fundraising footing for years to come.

As far as his experience with Lightning Labels, Jeff also felt positive. “The support I received through the entire process was really nice. I got answers to questions either right away or they got back to me once they had an answer,” he points out. He adds that on-time delivery, good pricing, and high quality rounded out the positive experience.

About Sterling High School

Sterling High School in Sterling, CO is nationally recognized in the 2016 US News & World Report ranking, earning a bronze medal. Schools are ranked based on their performance on state-required tests and how well they prepare students for college.

At Sterling High School, students have the opportunity to take Advanced Placement^® course work and exams. The AP^® participation rate at Sterling High School is 29 percent. The student body makeup is 51 percent male and 49 percent female, and the total minority enrollment is 31 percent. Sterling High School is 1 of 2 high schools in the School District No. Re-1, Valley.

About Lightning Labels

Lightning Labels uses state-of-the-art printing technology to provide affordable, full-color custom labels and custom stickers of all shapes and sizes. From small orders for individuals to the bulk needs of big businesses, Lightning Labels is equipped to handle and fulfill custom label and sticker projects of all types. Best of all, like the name implies, Lightning Labels provides a quick turnaround for every customer's labeling needs. Whether it’s wine labels, food labels, bath and body labels, promotional labels—or any kind of colorful label/sticker that needs to be custom printed—Lightning Labels can get the job done. Lightning Labels strongly supports the use of environmentally-friendly printing materials and technologies.

To learn more about Lightning Labels, visit https://www.lightninglabels.com/, email [email protected], or call 1.800.544.6323 toll-free

To learn more about Sterling High School, visit https://www.re1valleyschools.org/Domain/14, or call 970-522-2944